Tuftex, a division of Shaw Industries is color…style fashion. In a word lifestyle. Call it California or simply casual elegance its a lifestyle that appeals to your senses. Fair and warm, open, airy, and sunny. Tuftex creates colors, textures, and images that are in harmony with this lifestyle. This lifestyle is the essence of their fashion, the inspiration for their colors. It is the Tuftex style unobtrusive, soft, casual, elegant, and a complement to the scenic beauty of its surroundings.
Their new 2009 introductions are in keeping with California lifestyles. There are 18 exciting new product offerings………soft, sink your feet into friezes, luxurious patterns in both solid colors and subtle tonal effects, unique patterned loops and of course and uptown California shag with a lot of pizazz!
Some facts from Tuftex:
- Tuftex uniqely offers 3 tone heathered products that have been the top sellers for the past 5 years. Style names include Travertino and Cararra.
- For the past 3 years, patterns are the only category to grow 30%.
- In the pattern category, a product called Crystal Visions is the #3 seller overall.
- All Tuftex products are available in their custom rug program.
Look for a specific Tuftex display called Pattern Destination that offers tri-tone patterns, a combination of heathers and patterns that have never been done before in all different price points.
No wonder their motto for 2009 is “Creating The Trend”!
