By Annette M. Callari, Allied ASID; CMG
“Happy Holidays” to all our loyal (and new) readers. The World Floor Covering Association takes pride in reaching out to design and floor covering professionals across the country, and this is the time of year to let you know how much we appreciate you. December also signals another year coming to an end. Which means The International Surface Event (yes, Surfaces) is coming quickly. January 20-23, 2015 are the dates, and the Mandalay Convention Center in Vegas will once again host the event. (By the way, Early Bird registration ends December 5th).
I wanted to bring several things to your attention. The education course offerings are not quite as extensive as past years, but the courses are all directed at increasing sales, marketing effectively, and addressing installation problems and solutions. The courses were carefully chosen to provide flooring professionals hands-on information they can apply to their day-to-day business. And the Bonus Education courses address specialty topics you won’t want to miss. For example: “How to Houzz”, “Social Media Workshops”, “The World Color Palette Report”, “Designing with Natural Stone” and many more. Visit TISEwest.com for the complete schedule.
Major manufacturers and newcomers to the floor covering scene have reserved exhibit space—getting ready to share with you what’s new and offer show specials that are pretty irresistible. That alone is worth the price of admission.
The exhibit floors, the educational courses, and the hands-on training demos get better each year. Mark your calendar, make your reservations and I will see you there!