New Year—New Floor

Submitted by Annette M. Callari, Allied ASID; Chair Holder CMG

MAGNOLIA-CHRISTOPHER HOMES 012 (2)The floor covering industry is gearing up for one of the major trade shows of the year—Surfaces 2011–to be held in Las Vegas in late January.  I observe this trade show with a reporter’s mindset, so I can discover the best new products and bring them to you via FloorTalk.  Manufacturers are excited about the debut of their new products, and sometimes they are willing to give me a sneak peek as to what’s coming.  Good news for us that Emser Tile has done just that.

Stone and porcelain floors have a natural beauty that is unique and singular only to them.  The clean, concise looks are the reason why consumers gravitate toward these materials.   The longevity of the product is a secondary benefit, as these floors maintain their good looks for decades.  But I don’t want you to overlook a way to personalize your choice of floor.  Listellos are a designer’s best friend when it comes to customizing floor designs for our clients.  The extraordinary beauty these tiny accents can add to a floor is staggering.  You can take a travertine, limestone, or porcelain floor to a new level, simply by using your imagination and putting listellos to work for you.  Design a perimeter border, create a faux ‘area rug’ in a room; surround a treasured piece of furniture with an artistic listello.  All of these ideas are the way to create a room with character.   Here are a few extraordinary possibilities:

Introducing TEXTILE from Emser Tile.  These high profile listellos can support both contemporary and classic interior design.









Here we see PIEMONTE, a stunning mosaic of natural stone and polished accent stones. There are even matching corner pieces to complete your design.





STRANDS is one of my favorites.  The linear design in pencil thin strips gives an urban chic finishing touch to your beautiful hard surface floor.  This pattern is available in both the dark (shown below) and a light version as well.





ECLIPSE offers two well-designed choices:  Sun Listello pictured left, or Moon Listello shown below.  Again, corner pieces are available to handle right angles with grace.  The combination of smooth, solid color tiles with a patterned inset adds high style to this choice.







I truly hope you are as captivated by these designs as I am–something truly different and well crafted to inspire you.  If one of your New Year’s resolutions is to install new flooring in 2011, well I can’t think of a better starting point than right here, right now, with one of these “made for you” listellos.  Happy New Year!

For more information on flooring visit the World Floor Covering Association’s Consumer Carpet & Flooring Guide.